With almost every customer we see a steep growth in the use of instant messengers such as Whatsapp as the preferred new way of communication within all kinds of groups. Especially on the workfloor it seems to beat emailing and calling. However, the downside of using chat messages is that it doesn’t preserve the knowledge that is shared: chat history can vanish from your screen within minutes in a fast paced group chat.

“The downside of using chat messages is that it doesn’t preserve the knowledge that is shared“

GPAL’s entire philosophy is based on the concept of learning from each other and introducing a culture of peer-to-peer knowledge sharing. So we decided to design a Chat feature that stimulates learning and at the same time facilitates knowledge sharing and retention:

  • GPAL introduces automatically generated group chats for groups of employees that work together, so they can ask questions & give answers;
  • Members of this group also have access to the same Video Library;
  • We’ve made it possible to share a link to GPAL instruction videos within the chats;
  • This may seem obvious, but the difference with a normal chat program is that these videos are all saved in the central GPAL Library. Therefore they do not simply vanish in the chat history, but they are retained in a structured way for future use by other learners;
  • Employees can exchange knowledge in chats by sharing easy to understand videos that can be made within minutes and shared from the central library over and over again;
  • As we know from experience, employees will still continue to use mainstream chat apps such Whatsapp, so we also made it possible to share a link to GPAL videos within these chat apps. So now employees can share videos in mainstream chat apps, but the videos are still are stored and kept for future use, thus growing a bigger and bigger shared knowledge base.

“Employees can exchange knowledge in chats by sharing easy to understand videos that can be made within minutes”

Background on The Rise of Chats in Business Communication

There’s a reason why everyone seems to be using chat messengers to communicate these days: It’s a simple and a quick solution. Especially the younger generations clearly tend to prefer sending a chat message to calling, emailing, and sometimes even talking in person. But older generations are also picking up on the advantages of sending quick chat messages to one another.

A similar of trend can also be seen in the business world, with many companies, your own likely included, now adapting chat related solutions in daily business.  

A few reasons why chat features are beating emails and phone calls:

  • a convenient, instant solution that reduces time spent waiting for a response or feedback
  • a quick, casual way of asking questions and addressing things, as opposed to the lengthy and formal nature of emails
  • provides a more direct real-time conversation, as opposed to emails which have a far slower pace of communication
  • allows multitasking, since chat messaging can easily be done in the background

The importance of chat interaction for Learning

Essentially, chatting is just another modern way to facilitate interaction and communication, which are scientifically proven to be key components of learning. In 1979 psychologist Lev Vygotsky established that social interactions, including communication among colleagues and peers, as well as between students and teachers, is essential for learning and that people perform better when their learning environment promotes such interactions. In his ground-breaking meta-analysis on educational research, John Hattie also found that especially teacher-student relationships, feedback, discussion, and collaboration are key elements for learning achievements.

That’s exactly why GPAL makes learning through videos a co-operative effort and our improved chat feature helps making your learning environment even more social and interactive.

Do you want more information or a demo, please contact us here or mail to info@gpal-learning.com